We sincerely welcome and support the CEO who is challenging the global market beyond the domestic market.

In order to enter the global market, your business needs to be introduced in the local language. To do this, you may have created product or service detail pages and catalogs in the local language.

It doesn't end with one time. We repeat the revision and update process to help overseas customers understand.

After much hard work, we finally completed production in the local language.

But unfortunately, the chance of finding your business in a faraway foreign country doesn't happen.

No matter how well you introduce your products/services, customers have no way of knowing the true nature of an unbranded, nameless business. And due to COVID-19, overseas business trips are inevitable. So how can an unknown ‘underdog’ like us expand our brand presence in the local business world overseas?

Naver is not used for searches overseas.

• In foreign countries, there are many cases where people don't even know about Naver's existence.

Because Google has over 85% of the global search engine market. Conversely, if you miss out on the Google search market, you are missing out on the entire global search engine market.

Your business should be represented in the local language on Google search engines.

• Google has separate sites for each location in each local area.

When you use Google in Korea, Korean language services are automatically provided, and the domain becomes google.co.kr.

When searching overseas, the language is set according to the region where Google detects your location. The US and UK are set to the domains google.com and google.co.uk respectively, and the language is also displayed in American and British English.

• Google provides services in 219 countries around the world, including Russia and Japan.

Because of this, you need to set your business to search according to the language of the country you are targeting.

Let's take Samsung Electronics as an example among the companies representing South Korea.

I searched for Samsung Electronics on Google Korea, the US, and Japan. Samsung Electronics’ products and services are introduced in the language appropriate for each country. When I searched in the US, the introductions were in English, not Korean.

Just because you are ranked high in search engines on Google Korea doesn't mean you are ranked high in other countries.

The difference in the language of the keyword being searched for is bound to result in a difference in search volume. This is because Americans and Japanese do not search for 'Samsung Electronics' in Korean.

You need to continuously optimize your website so that it can be recognized by search engines by improving it so that it can be searched for keywords that are relevant to the country you are targeting.

Translating your website and product/service brochures won't automatically bring customers to you.

Overseas SEO, Global SEO

Making customers search for your business and find it naturally through overseas SEO is the basis and beginning of overseas sales.

HosooMedia is a global marketing partner that helps clients successfully expand overseas.

Now let us help you experience what it's like to rule a search engine online.

We support and pray for your business's global expansion.

📱 Consultation